The first-ever Mobile Incubation Week came to a dramatic finish on Friday, with Networks in Motion taking first place in the competition and VisTracks securing the team spirit award.  All six teams made incredible progress on their applications and business strategy: Networks in Motion, VisTracks, Motolingo, DJ Nitrogen, Brightkite, and VoiceMuffler.  Congratulations to all participants for an amazing effort!

What was this event all about? 

Mobile Incubation Week was conceived to help startups jumpstart their development and business efforts on Windows Mobile.  With the upcoming launch of Windows Marketplace for Mobile and Windows Mobile 6.5, there are exciting opportunities on the horizon for mobile startups.  The goals of the week were to: 1) build a working application, 2) explore ways to accelerate the business, and 3) work together and have fun.

What did you do all week? 

The week featured an action-packed agenda, including presentations from experts on Web and Widgets in Windows Mobile 6.5, Windows Marketplace for Mobile, and Getting Ready for the Pitch.  Samsung and Palm attended various events during the week, including support for device SDKs and an OEM Networking event on Wednesday.  Muranosoft offered complimentary offshore development resources to all participating startups, including a dedicated staff member for each company.  The week also included 1:1 business consulting sessions, dry run pitch presentations, and of course lots of development time.

The week’s events wrapped up with half-hour demos and presentations to a distinguished panel of judges, including: Jason Chen from Gizmodo, Jessica Dolcourt from CNET, Hubert Nguyen from Ubergizmo, Jake Seid from Lightspeed Venture Partners, and Rich Wong from Accel Partners.  The event was staged “American Idol” style, complete with videos and live feedback from the judges.

You can track the full play-by-play on Twitter.  For more event coverage, check out the articles on Mobile Incubation Week in the Wall Street Journal, TechCrunch, ZDNet and TechFlash.

What was the result?

The week was a great success.  While teams had completed varying levels of work on their applications coming into the first day, all six made phenomenal progress during the week and had working demos ready for Friday.  Even the pitches improved dramatically from Thursday to Friday, with teams working late into the night to complete the finishing touches (Vistracks even pulled an all-nighter!).

The event was also an opportunity for startups to offer suggestions that we’ll incorporate into future software development kits and other resources.  All participating companies were accepted into Microsoft’s Bizspark.program for startups, getting access to software, support, and PR opportunities.  Additionally, all six plan to apply for early admission to Windows Marketplace for Mobile when it launches later this year.

When is the next one?

Mobile Incubation Week is going international!  The next event will be held June 1-5 in London.  For more information or to apply, email Mobile Incubation Week.  Please include the following in your application:

· Contact information

· Geography: North America, Europe, Asia

· Size of company and year founded (if applicable)

· Overview of your idea

· Why you’d like to participate

· How your application is unique to Windows Mobile

· *Note: please do not send confidential materials at this time as no NDA has been signed

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